Privacy Policy
Privacy Policy for Buy Texas Land Today
Effective Date: 4/1/25
Thank you for choosing to be part of our community at DGV, Service First Property Management LLC, doing business as Buy Texas Land Today ("the Company," "we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this policy or our practices regarding your personal information, please contact us at
When you visit our website, social media pages (including our Facebook and Instagram profiles under "Buy Texas Land Today"), and use our services, you trust us with your personal information. We take your privacy very seriously. In this policy, we explain what information we collect, how we use it, and what rights you have about it.
This Privacy Policy applies to all information collected through our websites, social media pages, and any related services, sales, marketing, or events (collectively referred to as the "Services").
1. INFORMATION WE COLLECT
Personal Information You Disclose to Us
In short: We collect personal information that you voluntarily provide to us, including your name, contact details, address, financial and identity information, and any details you share through forms, communications, or interactions with our Services.
We collect personal information when you:
- Register on our website or social media pages
- Express interest in our properties or services
- Submit forms via our website or lead ads
- Communicate with us via phone, email, text, or social platforms
- Participate in promotions, surveys, or giveaways
The specific information we collect depends on how you interact with us, but it may include:
- Publicly Available Information: First and last name, phone number, email address, city/state, and similar contact details.
- Information You Provide Directly: Job application data (such as resumes and background checks), transaction details (e.g., purchase history, invoices), financial information (e.g., credit card numbers), and communications sent to us.
All personal information provided must be accurate and kept up to date. If your information changes, please notify us as soon as possible.
Information Automatically Collected
In short: Some data—like your IP address or device type—is collected automatically when you interact with our website or digital tools.
We automatically gather certain data to help us protect, optimize, and improve your experience with our Services. This may include:
- IP address
- Browser type and version
- Device characteristics
- Operating system and language
- Referring URLs and page interactions
- Geographic location (approximate)
- Date/time stamps and usage patterns
We use this data primarily for security, analytics, and to ensure the functionality and performance of our Services.
Like many businesses, we also utilize cookies and other tracking tools to improve user experience and tailor content and advertising.
Online Identifiers: We may collect cookie IDs, device IDs, geolocation data, and other tracking data used for analytics, marketing, or personalization.
Information Collected from Other Sources
In short: We may collect limited data from third parties, including social media platforms, advertising partners, and public databases.
Examples include:
- Social media profile details (name, gender, birthday, email, city/state, profile picture, and other public info)
- Marketing and advertising data (e.g., responses to lead ads or website opt-ins)
- Paid search results and lead sources from sponsored platforms like Facebook or Google
We use this information to enrich your profile and provide more personalized and relevant communications.
2. HOW DO WE USE YOUR INFORMATION?
In Short: We process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.
We use personal information collected via our Services for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests, to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations. We indicate the specific processing grounds we rely on next to each purpose listed below.
We use the information we collect or receive:
- To send you marketing and promotional communications. We and/or our third-party marketing partners may use the personal information you send to us for marketing purposes, in accordance with your preferences. You can opt-out of our marketing emails or SMS messages at any time (see “WHAT ARE YOUR PRIVACY RIGHTS?” below).
- To send administrative information to you. We may use your personal information to send you product, service, and new feature information, as well as updates to our terms, conditions, and policies.
- To send SMS communications in accordance with A2P messaging regulations. By opting in through our website, social media, or texting our business number, you consent to receive property updates, appointment confirmations, and promotional content via SMS. You can reply STOP to unsubscribe or HELP for more information.
- To post testimonials. With your consent, we may post your testimonial to our Services along with your name. If you would like to update or remove your testimonial, contact us at
This email address is being protected from spambots. You need JavaScript enabled to view it. . - To deliver targeted advertising. We may use your information to develop and display personalized content and ads, and to measure their effectiveness.
- To administer prize draws and competitions. We may use your information if you choose to participate.
- To request feedback. We may use your information to request feedback and contact you about your use of our Services.
- To protect our Services. We may use your information to maintain the safety and integrity of our Services, including fraud monitoring and prevention.
- To enable user-to-user communications. With your consent, we may enable interactions between users.
- To enforce our terms, conditions, and policies.
- To comply with legal obligations. We may process your data to comply with legal requirements or respond to legal requests.
- To deliver services. We use your data to provide and fulfill the services you request.
- To offer customer support. We may use your information to respond to inquiries and solve any issues related to our Services.
- For other business purposes. This includes data analysis, identifying usage trends, measuring marketing effectiveness, and improving our products, services, and user experience. Data may be anonymized and used in aggregate for these purposes.
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
In Short: We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations.
We may process or share your data based on the following legal bases:
- Consent: We may process your data if you have given us specific consent to use your personal information for a particular purpose.
- Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests.
- Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfill the terms of that contract.
- Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a subpoena or public authority request.
- Vital Interests: We may disclose your information when we believe it is necessary to investigate, prevent, or take action regarding violations of our policies, suspected fraud, potential threats to safety, illegal activities, or as evidence in litigation in which we are involved.
We may also share your personal information in the following situations:
- Vendors, Consultants, and Third-Party Service Providers: We may share your data with trusted third parties that perform services for us or on our behalf, such as payment processing, email delivery, hosting, marketing, customer service, and analytics. These parties are authorized to access personal information only as necessary to perform their tasks and are obligated to protect it.
- Business Transfers: Your information may be shared or transferred during any merger, sale of company assets, financing, or acquisition of all or a portion of our business.
- Third-Party Advertisers: We may use third-party advertising partners to show ads that may interest you. These companies may use cookies or other tracking technologies to collect information about your activity across our Services and other sites.
- Affiliates: We may share your information with affiliates (such as related entities owned or controlled by Service First Property Management LLC) who are required to honor this Privacy Policy.
- Business Partners: We may share your information with our business partners to provide you with specific products, services, or promotional offers.
- Other Users: If you post content or interact in public areas of our Services (such as social media pages or comment sections), that information may be publicly viewable and shared outside the platform.
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: Yes, we may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons, pixels, and tags) to access or store information on your device. These technologies are used to help improve your experience with our Services, analyze usage trends, and customize content and advertising.
You can control the use of cookies at the individual browser level. If you choose to disable cookies, it may limit your use of certain features or functions on our Services.
More specifically, we may use cookies and tracking technologies for the following purposes:
- To remember your preferences and settings
- For authentication and security
- To track performance and analytics
- To personalize content and advertising
5. DO WE USE GOOGLE MAPS?
In Short: Yes, we use Google Maps to enhance the service experience.
Our website and related Services may utilize Google Maps APIs to help provide location-based services, such as property location viewing and driving directions.
By using our Google Maps API implementation, you agree to be bound by Google's Terms of Service, which can be found here: https://www.google.com/intl/en/help/terms_maps/. To better understand how Google handles your data, you can review their privacy policy at: https://policies.google.com/privacy.
As part of our integration with Google Maps:
- We may access or store your location and device data.
- We may cache location information to streamline your experience.
- Your use of mapping features signifies your consent to share location-related data with us.
6. WHAT IS OUR STANCE ON THIRD-PARTY WEBSITES?
In Short: We are not responsible for the safety of any information that you share with third-party providers who are not affiliated with our business.
Our Services may contain links to third-party websites, applications, or advertisements that are not affiliated with Buy Texas Land Today or Service First Property Management LLC. Clicking on these links or enabling those connections may allow third parties to collect or share data about you.
Please note that we do not control these third-party websites and are not responsible for their content, privacy policies, or security practices. Any data you provide to these third parties is not governed by this Privacy Policy.
We recommend that you review the privacy policies of any third-party websites or services before providing them with your personal information.
7. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless otherwise required by law.
We retain personal information only for as long as it is necessary for the purposes set out in this policy, including for satisfying any legal, accounting, or reporting requirements. The exact retention period depends on the nature of the information and the reason we collected it.
We will not retain your personal data for longer than the period in which you have an active relationship with us, unless:
- A longer retention period is required or permitted by law,
- It is necessary to resolve disputes, enforce our agreements, or protect our legal rights,
- Or it is stored in a secure backup archive and not actively processed.
When we no longer have an ongoing legitimate business need to process your personal information, we will either delete or anonymize it. If deletion is not possible immediately (for example, if the data is stored in backups), we will securely store and isolate it from any further processing until deletion is possible.
8. DO WE COLLECT INFORMATION FROM MINORS?
In Short: We do not knowingly collect data from or market to children under 18 years of age.
We do not knowingly solicit, collect, or market to individuals under the age of 18. By using the Services, you represent that you are at least 18 years old or that you are the parent or guardian of a minor and consent to that minor’s use of the Services.
If we become aware that personal information has been collected from a child under the age of 18 without verified parental consent, we will delete such information from our records as quickly as possible.
If you believe that we might have any information from or about a child under 18, please contact us immediately at
9. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: You may review, change, or terminate your account at any time, and you have control over how we communicate with you, including marketing and SMS messaging.
A. SMS Messaging and A2P Compliance
As part of our commitment to privacy and in compliance with A2P (Application-to-Person) messaging regulations, we provide clear options for how you receive and manage SMS communications:
- Opt-In: You give consent to receive messages when you submit your information through our website, fill out a form, call us, text us directly, or engage through social media lead forms.
- Opt-Out: You can opt out at any time by replying “STOP” to any text message you receive from us.
- Help: Reply “HELP” at any time to receive assistance or contact information.
- Message Frequency: Message frequency varies depending on your interaction with our team and properties.
- Message & Data Rates May Apply. Check with your mobile carrier for details.
B. Email Communications
- You may unsubscribe from marketing emails by clicking the “Unsubscribe” link in any of our emails or by emailing
This email address is being protected from spambots. You need JavaScript enabled to view it. with your request. - Even after opting out of marketing communications, you may still receive non-promotional emails such as transactional or account-related notifications.
C. Cookie and Browser Settings
Most web browsers are set to accept cookies by default. You can set your browser to remove or reject cookies. Please note that disabling cookies may affect certain features of our Services.
To opt out of interest-based advertising from third-party advertisers, visit:
http://www.aboutads.info/choices/
10. CONTROLS FOR DO-NOT-TRACK FEATURES
In Short: We currently do not respond to Do-Not-Track (DNT) signals.
Most web browsers and some mobile operating systems include a Do-Not-Track (“DNT”) feature or setting that you can activate to signal your preference not to have data about your online browsing activities tracked and collected.
At this time, there is no universally accepted standard for recognizing and implementing DNT signals. Therefore, Buy Texas Land Today does not currently respond to DNT browser signals or other mechanisms that automatically communicate your choice not to be tracked online.
If a standard for online tracking is adopted in the future that we are required to follow, we will inform you about that practice in a revised version of this privacy policy.
11. DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
In Short: Yes, if you are a resident of California, you are granted specific rights regarding access to your personal information.
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits California residents to request and obtain from us, once per year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information during the previous calendar year.
If you are a California resident and would like to make such a request, please submit your request in writing to:
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If you are under 18 years of age, reside in California, and have a registered account with the Services, you have the right to request removal of publicly posted data. To request removal of such data, please contact us using the email above and include:
- The email address associated with your account
- A statement that you reside in California
We will make reasonable efforts to ensure the data is not publicly displayed on the Services. However, please be aware that it may not be completely or comprehensively removed from all our systems (e.g., backups).
12. DO WE MAKE UPDATES TO THIS POLICY?
In Short: Yes, we will update this policy as necessary to stay compliant with relevant laws and practices.
We may update this privacy policy from time to time. The updated version will be indicated by a new “Revised” date at the top of the policy and will be effective as soon as it is posted or otherwise made available.
If we make material changes to this policy, we may notify you either by prominently posting a notice on our website or by sending you a direct notification (via email or SMS, if applicable).
We encourage you to review this policy frequently to stay informed about how we are protecting your information.
13. HOW CAN YOU CONTACT US ABOUT THIS POLICY?
If you have any questions, concerns, or comments about this Privacy Policy or the way we handle your personal information, you may contact us at:
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HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
Depending on your location, you may have the right to request access to the personal information we collect from you, to correct or delete that information, or to restrict how it is used. To make such a request, please contact us at:
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